From wishlists to real wallets: The rise of the Living Discount.
The first time Sienna gave someone a Living Discount, she didn’t think twice.
She’d been testing the platform already. Doing so in her usual curious yet detached way. The act of giving came easily. She always knew what to say. How to pick the right note. When to time it just so.
“Saw this and thought of you.”
“Power looks good on you.”
“Sometimes, small things make heavy days feel lighter.”
That was her skillset. Elegant care, thoughtful gestures, and the kind of generosity that made people feel seen, even when she stayed hidden.
Sienna never expected anything back. That was the point. She didn’t need anyone to take care of her. She had style for armor. Strategy for boundaries. And a wardrobe built like a fortress.
Then it happened. The notification seemed louder that day for some reason. She didn’t ever anticipate this…
A Living Discount…for her.
THE GIFT THAT STARTS AT ZERO
It costs nothing to send. But it grows in more ways than just value. Every day, every click, every connection.
She almost deleted it.
The item wasn’t anything special. A red lipstick she’d saved half a dozen times, abandoned in carts, always thinking maybe later. It wasn’t even her usual shade. Too bold. Too much.
But the message attached stopped her cold.
“You’re always giving to everyone. Decided it was time you got something. Reignite!”
No name. No emoji. Just that.

Sienna sat back in her chair, staring at the screen like it had just spoken out loud. She scrolled through her recent activity, trying to guess who might’ve sent it. There were no answers. Just the offer. The gift. The unsettling sensation that someone had actually seen her.
Not the polished Sienna. Not the curated version. But the part of her that longed to be interrupted. To be chosen. To be thought of without asking.
She didn’t redeem it immediately. She didn’t need the lipstick. But she couldn’t stop rereading the message.
That night, she stood in front of her mirror. The same sharp red suit. The same signature pose. But the energy felt different.
She clicked accept and finally let herself receive, for once.
SEND THE GIFT THAT GROWS. FREE TO GIVE. BEAUTIFUL TO RECEIVE.
She didn’t know what changed after that.
Only that something had.
Sienna found herself lingering longer on other people’s notes. Putting more of herself into them, like little prayers:
“This reminded me of my sister.”
“You’ve survived more than most. This is just a soft landing.”
“You don’t have to do it all alone.”
She sent more Living Discounts, but they felt different now. Less performative. More like whispers passed from one open heart to another.
And every time she hit “send,” she hoped, quietly, that the other person would feel the beautifully freeing feeling that she had.
That giving was easy.
But receiving?
Receiving was its own kind of power.
And sometimes, the most radical act of beauty is to stop hiding behind generosity long enough… to let it reach you.